Emotional Intelligence in Leadership: How AI Can Help Executives Foster Positive Workplace Culture

[Image source]   This article is contributed by James Wilson, content writer. To start with, Researchers at TalentSmart found that individuals with high emotional intelligence outperformed their low-emotional intelligence counterparts by 70% on average. Additionally, a Center for Creative Leadership survey indicates that 75% of careers get derailed due to emotional competence issues. Recognizing the […]

Using AI to Augment Emotional Intelligence in Sales & Marketing: Strategies for Building Stronger Customer Connections

  [Image source]   This article is contributed by James Wilson, content writer.   Sales and marketing is all about appealing to customer emotions. Customer emotions can directly impact sales. As such, sales and marketing professionals must understand customer needs and wants to effectively market their offerings. However, accurately gauging customer emotions can be challenging. […]

The Benefits of AI-Driven Marketing for Global MNCs: Unlocking Success in the Digital Era

In today’s fiercely competitive business landscape, global multinational corporations (MNCs) face the formidable challenge of establishing a strong online presence and staying ahead of the curve. Harnessing the power of Artificial Intelligence (AI) has emerged as a game-changer in the marketing industry, offering an array of advantages that can propel MNCs towards unrivaled success. By […]

How AI-Driven Marketing Can Help Businesses Reach Their Ideal Target Audience Globally

In today’s rapidly evolving digital landscape, businesses face numerous challenges in reaching their target audience. The sheer volume of data, the complexity of consumer behavior, and the need for personalised marketing strategies can make it difficult to connect with the right customers effectively. However, with the advent of Artificial Intelligence (AI), businesses now have powerful […]

Navigating the AI Landscape in Digital Marketing: Overcoming Challenges & Maximising Results

[Image source] This article is contributed by James Wilson, content writer. With the unstoppable rise of Artificial Intelligence (AI), industries are undergoing unprecedented transformations, and digital marketing is at the forefront of this revolution. AI, the genius behind human-like intelligence in machines, is transforming how businesses analyze data, recognize patterns, and make crucial decisions. In […]

How to Choose the Right AI-Driven Marketing Solution For Your Business

Artificial Intelligence has revolutionised the marketing landscape, enabling businesses to leverage advanced technologies and gain a competitive edge. In today’s digital landscape, Artificial Intelligence (AI) is revolutionising the way businesses approach marketing. With its ability to analyse vast amounts of data, make intelligent predictions and automate repetitive tasks, AI has become a game-changer for marketers. […]

How AI-Driven Marketing Can Help Scale Up Your Business

In today’s digital era, businesses are constantly seeking innovative strategies to scale up and reach new heights. One of the most powerful tools available to them is artificial intelligence (AI). Artificial intelligence has made significant advancements in recent years, transforming various industries and reshaping traditional business models. In marketing, AI has become a game-changer, enabling […]

7 Ways to Improve Customer Retention in the Food Industry

[Image source] This article is contributed by James Wilson, a content writer. The food business is notoriously fickle. You can have all the right ingredients, but if your customer retention game is off, you’ll have a hard time staying in business. No matter if you’re a small catering business or a large restaurant, improving customer retention is […]