fbpx

Category: Digital Marketing

Category: Digital Marketing

How Omni-channel Marketing Strategies Can Help The IT & Tech Industry Shorten Their Sales Cycle & Acquire The Right Leads In Business
September 27, 2022 Digital Marketing, Marketing Transformation, Omni channel marketing Hashtaqs

As technology continues to evolve, so do business practices and marketing strategies. In the past, a company could only reach customers either through postal mail, the phone or face-to-face. Fast forward to the present, technology has now evolved and so are the ways businesses should promote their products and services. Technology services have helped businesses

Read More
Virtual Conference Marketing: How To Run a Successful Virtual Event In 2022
July 10, 2022 Branding, Digital Marketing, Event Marketing, Omni channel marketing Hashtaqs

When the global pandemic struck in 2020, the world went virtual. We witnessed hundreds of brands and communities transition from hosting live events to virtual conferences. Virtual events are now becoming more commonplace even after post-pandemic. They allow businesses to reach a global audience with hundreds of people in different places and in different time

Read More
Omni-Channel Marketing: How Will It Benefit Small Businesses To Drive Sales?
June 5, 2022 Branding, Digital Marketing, E-commerce, Lead Generation, Omni channel marketing, Social Media Marketing Hashtaqs

Marketing is constantly evolving and changing. We are slowly moving away from mass, “push”-based marketing and towards more personalized, 1 to 1 communication with targeted consumers, through the many channels and on the many devices that they use. As people’s behaviours and spending habits start to change over time, marketers, salespeople, and customer support reps

Read More
Marketing Transformation 101: How To Grow Your Business & Take Your Marketing To The Next Level
May 23, 2022 Digital Marketing, Marketing Transformation, Omni channel marketing, Social Media Marketing Hashtaqs

The term “market transformation” first appeared in the literature in the early 1990s. Market transformation is viewed as a catalyst for change, a means of intervening in imperfect markets to effect long-term changes to improve market performance with respect to energy efficiency. While there is not a single, precise definition of market transformation in the

Read More
Brand Transformation: Everything Your Business Needs To Know In 2022
May 12, 2022 Branding, Digital Marketing Hashtaqs

Brand transformation can often mean different things to different people. Some leaders see brand transformation as bold, quick moves as a means to shake things up. Others view brand transformation as the start of a change – a process that starts with purpose, strategy and vision, that takes shape through a series of changes to

Read More
Branding & Its Importance For a Successful Business
May 4, 2022 Branding, Digital Marketing Hashtaqs

A business’s branding is more important than you might think. A brand may seem like it consists of elements such as logos and colors, but in actual fact, it represents the entire identity and it gives personality to your business. Branding may be more important now than ever before. With the power of social media,

Read More
5 Key Benefits of Video Marketing In Driving Sales For Small Businesses
March 26, 2022 Branding, Digital Marketing, Video Marketing Hashtaqs

All brands need a video marketing strategy one way or another. This idea is not new. The only thing that has changed in 2022 is just how important video has become on every platform and channel available. Video is no longer just one strategy of your overall marketing plan. It is central to your outreach

Read More
Hybrid Marketing: What is it & How Will It Benefit Businesses?
March 19, 2022 Digital Marketing, E-commerce, Omni channel marketing, Social Media Marketing Hashtaqs

The new “normal” continues to evolve as consumers react to the changing landscape caused by the pandemic. They are now embracing different behaviors as they redefine the new norm and rethink how, when, and why they connect with brands. Hybrid marketing is a new and evolving term and is sometimes referred to as omni-channel marketing

Read More
Webinar Marketing: Everything Your Business Needs To Know In 2022
March 5, 2022 Branding, Digital Marketing, Event Marketing Hashtaqs

Hosting a webinar marketing is a great way to generate leads, build brand awareness and authority, and develop relationships with both internal and external prospects. Unlike a physical event, webinar content can also be saved for others to view and review after the session has ended. It is a set of techniques aimed at promoting

Read More
Growth Hacking: 5 Key Marketing Benefits To Drive Business Growth
February 26, 2022 Branding, Digital Marketing, Lead Generation Hashtaqs

If you manage or own a startup business, then it is vital to work on your marketing strategy. Tons of new startups emerged every year, but only a small number of them become large enterprises. Startups in general only have one goal in mind and that is growth. To be able to stay on track,

Read More