Month: July 2023

Month: July 2023

The Benefits of Chatbots in Digital Marketing: A Guide to Automated Customer Service
July 21, 2023 Chatbots, Digital Marketing, Marketing Transformation, Omni channel marketing Hashtaqs

[Image source] This article is contributed by Katie Pierce, content writer. As the world becomes increasingly digital, it’s no surprise that businesses are turning to chatbots to improve their customer service and overall digital marketing strategies. Chatbots offer a wide range of benefits, from providing immediate customer support to increasing customer engagement. In this guide,

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HASH Speaker Series – Dr. Ng Aik Beng, Regional Manager, NVIDIA AI Technology Centre
July 11, 2023 HASHbusiness, HASHspeakers Hashtaqs

Be curious, be courageous to innovate, be resilient in overcoming challenges, and be humble.” Who is he?  Dr. Ng Aik Beng is currently a regional manager of NVIDIA AI Technology Centre (NVAITC). His role is an interesting mix of being a technologist, researcher and ecosystem builder in artificial intelligence (AI). Dr Ng’s interest and work

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How AI-Driven Marketing Can Help Businesses Reach Their Ideal Target Audience Globally
July 7, 2023 AI Marketing, Digital Marketing, Marketing Transformation, Omni channel marketing, Technology & Innovation Hashtaqs

In today’s rapidly evolving digital landscape, businesses face numerous challenges in reaching their target audience. The sheer volume of data, the complexity of consumer behavior, and the need for personalised marketing strategies can make it difficult to connect with the right customers effectively. However, with the advent of Artificial Intelligence (AI), businesses now have powerful

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The Future of Digital Marketing: How AI & Machine Learning are Transforming the Industry
July 6, 2023 Digital Marketing, Marketing Transformation, Omni channel marketing Hashtaqs

[Image source] This article is contributed by Katie Pierce, content writer. Digital marketing has become an increasingly important component of business strategy in recent years, with companies allocating more and more of their resources to online advertising and branding. As technology continues to advance, the field of digital marketing is also evolving, with new trends

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