Top 3 YouTube Marketing Trends You Should Not Ignore in 2022

When it comes to online video sharing, YouTube is without a doubt the only social media destination. The platform has established itself as a peerless video portal where modern culture unfolds everyday. As a result, marketers have turned to YouTube to build brand relevancy and spur their video marketing strategies. However, positive results are sometimes […]

Social Media Marketing Trends Every Business Should Look Out For In 2022

Whether you are a start-up or an enterprise business, social media is undeniably a medium that makes any business successful. Now with the start of 2022, it is crucial to stay on top of the latest social media marketing trends and updates, in order to connect and engage with the audience in the most effective […]

The Impact of the Covid-19 Pandemic Towards Consumer Behavior & Marketing Trends

Consumer behavior is always changing and evolving, however the changes seen recently have altered the business world significantly. The COVID-19 pandemic and the lockdown and social distancing mandates have disrupted the consumer habits of buying as well as shopping. Consumers are learning newer habits and improvising. The expected concern to brands now is just how […]

Digital Marketing Vs Traditional Marketing: Which Is Better For Businesses In 2022?

A solid marketing strategy is important for any business to promote their products and services to their target audience. Marketing trends today are changing at a fast pace and the market has now shifted from traditional marketing to digital marketing to get ahead of the competition and the times.   Between the tried-and-true strategies of traditional […]